Christmas soon approaches and we are all getting our holiday decorations ready. I truly know Christmas is right around the corner when it is time for us to get our tree. My wife and I moved out of our parents’ homes over 7 years ago, and going out to find a tree each year is […]
After watching Scott Pilgrim over the weekend I came to an interesting conclusion: video games used to be more fun. As I was watching Pilgrim, I listened to those beautiful 8-bit sound effects that filled my childhood. They brilliantly spliced these sounds into the movie to help set a mood circa the 1980’s. To be […]
I just came home from another heart breaking loss for the Buffalo Bills at the hands of the Chicago Bears. The Bills are now winless (0-8) this season. This game was all part of an ongoing experiment to bring the Bills to Toronto for one game a year. After getting my heart pulled from my […]
In today’s world of online marketing, you need a framework or approach to string together all the activities that are seemingly countless of theories are approaches. This is a theory or approach I have pulled together after years of marketing. This is a combination of both strategy and tactics. What is pulse marketing? Well, think […]
Travel is in my blood; I have been doing so since I was a small child. I was lucky that my parents would take me on every trip they went on, so I would see other cultures and how people lived. I must say that it helped me to both appreciate what I have and […]
As we approach Halloween, many discuss the dead rising up in zombie form to terrorize the living. I feel sometimes we are walking among zombies. There are far too many trigger happy journalists or bloggers (if you still distinguish the two from each other) who are ready to close the coffin on a technology, a […]
The ink has barely dried – this news is hot off the presses! Joseph Puopolo has joined StickerYou as the Head of Marketing and Business Development (yes I know I am referring to myself in the 3rd person but I couldn’t exactly say I or me, could I?). StickerYou is an exciting fast growing company […]
My wife and I are currently expecting our first child. As first time time parents, we have started to the do the normal things to prepare: read a few books, begin to set up the nursery, and hear stories about other parents’ experiences (sometimes ad nauseum). I have felt the inklings of parental vibes in […]
A bit of history When digital marketing first emerged, two groups quickly developed. The first group included those who embraced it willingly because they saw the opportunity that change brings, while the second group fought against it as they saw it as a threat to the way that they did business. In the first camp […]
For every guy who is into sports we all have people or influential figures that impacts the way we look at sport. This blog attempts to break down the people in each sport that most impacted my life. 1. Hockey – Doug Gilmour – Toronto Maple Leafs In my early years, I didn’t find myself […]