I am constantly amazed by the number of startups that build applications and take a huge business risk by building their company on an API call. Countless apps, particularly social apps, have popped up through the last 24 months that have taken data from other systems and re-displayed it in their systems. While there is […]
Tag: TechCrunch
WWE Pushes The Social TV Envelope At Wrestlemania 28
WrestleMania has transformed itself from a small wrestling event to an international media spectacle. In its 28th incarnation, held at the beginning of this month, there were no signs of it stopping. The WWE did something unique last year – it announced the main event for Wrestlemania over a year in advance. The big match featured […]
Dwayne “The Rock” Johnson On Social Media And His Favorite Tech
It’s the eve of WrestleMania 28, and I got a chance to meet with Dwayne “The Rock” Johnson. What does that have to do with tech? Well, in the video interview, Johnson shares his thoughts on how social media has changed the game, what is his favorite tech and how he uses it to engage […]
"Twitter is the greatest invention in marketing history" Says UFC's Dana White
I got to sit down and interview Dana White ahead of UFC 140. The event takes place on December 10th in Toronto, Canada and like every UFC event, heavily hyped via social media. Over the past 3 years, Dana White and the UFC have built a very strong social media presence. I wanted to speak […]
Boots to Asses – WWE social media strategy leaves others in the dust
Over the past year the WWE has continued to push the social media envelope by integrating Twitter and Facebook further into its regular broadcasts. Dwayne “The Rock” Johnson, now a cross-over star in both the WWE and Hollywood, cut a promo on WWE Raw to hype the upcoming pay-per-view “Survivor Series”. During that promo, the […]
Winston: Order A Limo Or Cab At The Touch Of A Button
Have you been waiting for a taxi to come take you to an airport and it never comes? Or worse yet, you have ordered a car and don’t know where it is. A Toronto based company named Winston aims to change the way you call for a taxi or limo. Launching today exclusively in Toronto, Winston is […]